Internal · The Brand

Content Board

Idea → Posted. Drag cards across stages.

💡Ideation
1

Why most coaches stay stuck at €30k/mo

high
TOFTalking Head — Scripted
Scoring · 0/7
Idea Approved
0
Drop here
🎨Packaging
1

Inside our team retreat — 48h documentary

medium
TOFDay In The Life
🎬Recording
2

3 objections we hear every week (and how we close them)

medium
MOFSit Down Scripted

How Lukas added €120k in 30 days

urgent
BOFClient Breakdowns
✂️Editing & Revision
0
Drop here
📅Scheduled
1

X vs. Y — Cold outreach vs. organic content

high
MOFX vs. Y
🚀Posted
1

Client Interview — Maria, scaled to €60k/mo

high
BOFClient Interviews
📊Analyze & Double Down
4

Mastermind clip — 'fix your offer first'

medium
TOFMastermind Insights

The 'authority offer' framework — diagram

medium
MOFDiagrams / Miro

1 minute documenting → 100k views (storytelling)

high
TOFStorytelling

Podcast clip — 'why I fired my agency'

TOFPodcast Clips